Being findable by local consumers online is known as Local Internet Marketing and requires a great deal of experience and expertise. Without applying Local Internet Marketing for your business, you won’t be able to get your business findable online when local customers search for your product or service.
With more people moving towards local searches, you’re going to need to target your Internet Marketing to services, product offerings and areas. If you fail to do this, you’ll be competing with the major players in your industry nationally, and it’s a battle you almost certainly won’t win.
Google Places is the future of local consumer marketing – In fact, it’s the “now” of local consumer marketing.
If you want to grow your business, you absolutely have to take advantage of this trend. Google has again confirmed, as they have over and over again for the last five years, that local search results are only going to get more important over time. By capitalizing on internet traffic now, you’ll be able to get a strong foothold in your local marketplace.